online kaufen

The Austrian Ecolabel for Products

The "Austrian Ecolabel" was created on the initiative of the Federal Ministry of Environment in 1990. This label provides the general public with information on the environmental impact of consumer goods that arises from their production, usage and disposal and attracts the attention of consumers to alternative environmentally friendly products.


The products and/or services for which guidelines have been drafted are subject to a holistic evaluation. In this context not only the environmental effects of the use of a product or a service but also the production process, disposal as well quality and fitness for use ("lifecycle") are recorded. The following points can be considered to be the basis for evaluating the environmental compatibility of products:

  • Consumption of raw materials and energy
  • Toxicity of ingredients
  • Emissions (e.g. exhaust gases, sewage, noise)
  • Disposal/recycling (waste, suitability for recycling)
  • Packaging
  • Distribution and transportation (as required)
  • Quality, safety, longevity, ease of repair.

Labelling organisation and utilisation fees

The Austrian Ecolabel is awarded by the Republic of Austria as represented by the Federal Minister of Sustainability and Tourism. With the award of the Ecolabel royalties are to be paid to the Federal Ministry of Agriculture, Forestry, Environment and Water Management. The annual royalties depend on the specific turnover of the branch and/or product group of the applying enterprise.

Verarbeitung WDVS

The female entrepreneurs of Wollke KG. Copyright by Ludwig Fahrnberger. Wollke KG.

Towards a Circular Economy with the Austrian Ecolabel

With its requirements, the Austrian Ecolabel supports the path towards a circular economy - be it through specifications on dismantlability, the use of recycled products and reusable systems.

The bioeconomy is thriving, like the grasses in the picture. Copyright by klsa12. freeimages.

Ecolabel - Bioeconomy - Circularity

Bioeconomy stands for an economic concept that aims to replace fossil resources with renewable raw materials in as many areas and applications as possible. This makes it, along with the circular economy, an important building block on the path to climate neutrality.

Recycling. Copyright by VKI.

100 percent recyclable - more illusion than reality

Our colleagues from the VKI investigated the slogan "100 per cent recyclable" as part of a greenwashing check - and were surprised. Consumers will probably expect complete recycling. Unfortunately, this is very often not the case. What is meant is the theoretical recyclability - not the actual recyclability.

Presentation of the Circular Economy Package. Copyright by EU Christophe Licoppe.

EU Commission: Circular economy as a goal

In March 2022, the EU Commission presented the new circular economy package: It is a turning point for sustainable products and textiles as well as for the strengthening of consumers' rights.

Circular Economy. Copyright by Stanislaw Pytel via Getty Images.

The Austrian Circular Economy Strategy - where do we stand?

The sharp increase in the use and consumption of resources in recent decades is causing considerable environmental pollution. Climate protection therefore requires a fundamental transformation: from a linear "take-make-use-waste" economy to a circular economy.

close to nature garden

Nature-oriented gardening without chemicals

Many synthetic chemical pesticides have a negative effect on human health as well as on animals and plants. Good gardening without chemicals starts with the choice of plants and relies on natural cycles and eco-labelled products.

Copyright by Umweltzeichen.

"Green Office" at Home Office

More and more people in Austria are also working from home. But what about the workplace in a private environment? How can a home office be designed so that the workplace is then also environmentally friendly, healthy and safe?

Kindergarten exercise room with sun in the flooring. Copyright by True Photo by Oliver Erenyi.

linum & oleum

Both together make linoleum, a sustainable floor covering. The company Gerflor GmbH produces DLW Linoleum. The aesthetically pleasing floor coverings, which have been awarded the Austrian Ecolabel, protect health and the climate.

Wood pile. Copyright by Umweltzeichen_JB

Green money for green investments. The challenges of EU taxonomy for the Austrian Ecolabel

Since 2018, when the European Commission published the EU Action Plan on Financing Sustainable Growth, a lot has changed in the financial sector.

Copyright by BMK/

Hargassner Ecolabel company State prize winner

AND THE WINNER IS: The Upper Austrian Hargassner Ges mbH! In October 2021, it received the State Prize2021 Environmental and Energy Technology in the category "Environment & Climate" for its project "Emission Reduction in Modern Biomass Heating Systems".

Diversity of cosmetics - hormone free. Copyright by  Susanne Stark.

Cosmetics: Ecolabel products do not contain chemicals that act like hormones

The EU Ecolabel for cosmetic products, which will be valid from autumn, offers good protection for people and the environment from questionable ingredients. The Austrian Ecolabel has contained these strict requirements for a long time and has successfully demanded them for the EU Ecolabel.

Colocation Rechenzentrum Wien

New Guideline: Green IT

The guideline for "Climate-friendly co-location data centers" was published in July 2021 following a decision in the Austrian Ecolabel Advisory Board based on the Blue Angel criteria.

Copyright by Ryan McGuire auf pixabay.

I only let my skin have water and...

Our skin comes into contact with clothing and shoes for many hours and sometimes also with toys for longer periods of time. It is therefore particularly important that these products are harmless to health.

Copyright by Marcinjozwiak auf pixabay.

How chemicals harm the climate

The production of chemicals consumes energy and raw materials, causes huge amounts of CO2 emissions. And thus drives climate change! But let's take it one step at a time ...

World Ecolabel Day Logo

Seal of quality: credibility as a trump card against greenwashing

14 October is World Ecolabel Day - on this occasion we celebrate credible quality labels such as the Austrian or European Ecolabel. They also provide orientation and security in the fight against greenwashing.

World Ecolabel Day Logo

World Ecolabel Day- Environmental Attitudes of Consumers

October 14, 2021 is World Ecolabel Day - this is the international day of governmental Ecolabels. We take the opportunity and look at the latest survey on consumers´ attitudes towards Ecolabels!

Take a deep breath

Indoor air is an important factor in our well-being and health, as we spend up to ninety percent of our time inside buildings.
What should we pay attention to for healthy indoor air?

Person vor Hecke

World Ecolabel Day

8 October is World Ecolabel Day - the international day for national Ecolabels. Independent, governmental Ecolabels are based on transparent criteria and sound third-party verification and are a credible barrier against greenwashing. What is your opinion? Support your colleagues by answering a short questionnaire.

Copyright by Natalya Bond.

Disposable tableware: Harmful substances also in alternatives to plastic

A recent survey by consumer organizations from Denmark, France, Italy, Spain and the VKI in Austria shows that alternatives to plastic tableware are not as harmless or even environmentally friendly as they are often portrayed: Of the 26 products available in Austria, 21 were contaminated with harmful substances.

Copyright by

Circular economy in the office

Paper is good for the circular economy. It can be recycled far more frequently than was assumed for years. This is shown by a study conducted by the Technical University of Darmstadt. According to the study, paper fibers can be recycled almost indefinitely. This means that waste paper is an even more valuable raw material than assumed.

Filming gets "green". Copyright by Austrian Ecolabel.

Funding for green film productions

In order to make film production in Austria even greener, film funding institutions are also increasingly focusing on green filming and particularly support productions that have been produced according to the criteria of the Austrian Ecolabel.

Demonstrate with school shopping! Parents and children pay attention to the environment and climate.

Learning about climate protection and paying attention to it when shopping at school. Nothing sounds more logical than that, and yet there is still a lot of room for improvement when it comes to school shopping.

The new school bags from schneiders.

School is even more fun with a sustainable school bag!

Especially for primary school children, a sustainable and ergonomic school bag is enormously important and often accompanies them for several years. The initiative "Clever shopping for school" offers anup-to-date list and guide for buying school bags and school backpacks.
SCHOOLQUIZ starts on 23 February!

Facade in the state of construction. Copyright by BMLRT, Alexander Haiden.

New Austrian Ecolabel Guideline for Thermal Insulation Composite Systems (ETICS)

Thermal insulation of buildings saves fossil fuels and, by reducing CO2 emissions, helps to prevent the earth from overheating. Exterior walls are therefore provided with insulating materials and covered with weather protection (plaster or similar). The two combined make up: a composite thermal insulation system.

Raphael Fink at the Ecolabel Press Day. Copyright by Ecolabel/Christoph Kerschbaum.Copyright by Umweltzeichen/Christoph Kerschbaum.

Green Finance: "A green success story" - Interview with Raphael Fink from the Association for Consumer Information (VKI)

Raphael Fink is in charge of Guideline UZ 49 "Sustainable Financial Products" of the Austrian Ecolabel at the VKI on behalf of the Ministry of Climate Protection (BMK). In this interview he tells us what it is all about and why the label is such a great success.

Claro Tabs überzeugten sowohl 2019 als auch 2020 bei Tests durch Umwelteigenschaften und Reinigungsleistung

Ecological dishwasher tabs

Stiftung Warentest has put dishwasher tabs under the spotlight. In the current test, there are many products that contain an ecologically harmful chemical that is used to protect silver cutlery. But there are harmless alternatives.

UniCredit Bank Austria

The first banking account with an Austrian Ecolabel

The savings and giro products of the Environmental Centre of Raiffeisenbank Gunskirchen have been awarded the Austrian Ecolabel. This means that, for the first time, current and savings accounts and savingsbooks are now also certified with the Ecolabel.

Testsieger KONSUMENT

Environmentally friendly printing: ink and laser printers

Stiftung Warentest tested 25 printers - including two devices that have been awarded the Austrian Ecolabel. Read how you can save costs and protect the environment!

All life is chemistry

Up to 5,000 chemicals are found in a typical household. Ecolabels at European level try to reduce the use of chemicals in everyday life. Above all, however, it is necessary for consumers to be aware of how many products are used.

Company KE KELIT at night

"We use raw materials very carefully and sparingly. For our products, we use high-quality materials that last for decades. Especially as a family business we think in terms of generations: Environmental protection is important to us as a family, but as a globally active company we are also committed to the future of our planet."

Energy contracting - a project for the future

Energy contracting? Two experts, Bruno Oberhuber; GF Energie Tirol and Johann Hafner, GF BC Regionalenergie (LN), explain to us the basic principles and advantages of this option for saving energy.

Energy must be used carefully. This is clear. It is also understood and everyone is pleased that the reduction of energy costs will reduce costs. But how best to save energy? That is where energy contracting provides the answer.

GoGreen Konto

The first banking account with an Austrian Ecolabel

The savings and giro products of the Environmental Centre of Raiffeisenbank Gunskirchen have been awarded the Austrian Ecolabel. This means that, for the first time, current and savings accounts and savingsbooks are now also certified with the Ecolabel.

Viva! Cheers to life!

La vita, our life, takes place 90 percent within our own four walls. In order for us to feel comfortable there, the choice of wall paints and varnishes that are not harmful to health is particularly important. The AVIVA wall paints and the interior glaze LIGNOVIT Interior UV 100 from the traditional Tyrolean company ADLER are the right decisions in this respect, because both have been awarded the Austrian Ecolabel since 2013.

The Ecolabel guarantees low pollution

More than 120,000 chemicals are on the market in the EU - and the number is growing every day. More than 200 of them have been identified as substances of very high concern. A new app provides valuable information for consumers.

Simply good - Ecolabel products and services at your home!

Home office and all done? Now finally there´s  time to switch to a green electricity provider, buy office supplies or toys for the offspring? It should also be environmentally friendly! Is that possible? Yes it is possible, the Austrian Ecolabel offers a wide range of certified products that can be ordered and delivered directly from the enterprises. See for yourself!

The first banking account with an Austrian Ecolabel

The savings and giro products of the Environmental Centre of Raiffeisenbank Gunskirchen have been awarded the Austrian Ecolabel. This means that, for the first time, current and savings accounts and savingsbooks are now also certified with the Ecolabel.

Green Finance Programme of the Climate and Energy Fund

The Climate and Energy Fund has launched a Green Finance Programme to support and accelerate the redirection of private capital flows towards sustainability.

KONSUMENT Drinking bottle test

In cooperation with the Arbeiterkammer Steiermark, the VKI tested eleven returnable drinking bottles. The focus of the drinking bottle test, in which bottles between 400 and 750ml made of plastic, metal and glass were tested, was on practical suitability and freedom from harmful substances.


KONSUMENT potting soil test: On the safe side with the Ecolabel

According to the latest KONSUMENT test, those who pay attention to the Austrian Ecolabel buy ecological potting soil. Peat, guano or other exhaustible raw materials are replaced in eco-labelled potting soils by suitable sustainable materials in order to achieve circular economy. Both products in the test were also free of germs.


Green Investment

High demand: sustainable investment certificates

The Austrian National Bank recently (May 2020) published an article. Based on its individual securities deposit statistics and information from certification and information centres in Austria and abroad, the article describes the volume of labelled sustainable investment funds for the years 2018 and 2019.

New guide: Sustainable school bags for our climate

The first school bag of one's own awakens the excitement in first graders about the upcoming start of school. When choosing a model, the design is usually crucial for the new generation. Special attention should be paid to the ergonomics and sustainability of the school bag - which will hopefully be used for several years.  You can also pay attention to the environment when buying school supplies and buy sustainable products.


Circular Economy in the European Union - A new strategy

The circular economy is the central element of the European Green Deal and is closely linked to the new strategic framework for industry and the small and medium-sized enterprise sector.

Sustainability Challenge

fashion and textile industry: sustainability in focus!

COVID 19 has pushed the global fast fashion industry into a deep crisis and triggered a domino effect worldwide: Shops and shopping centres were closed, orders were cancelled, trade employees were dismissed. Since there are hardly any social safety nets for textile workers in Bangladesh, Combodia or India, longer periods of unemployment mean poverty, hunger and disease.

KONSUMENT tested window cleaner

Is a purchased window cleaning product better than a homemade household detergent? The Association for Consumer Information (VKI) has put it to the test.


Spring cleaning ecologically compatible!

When the days get longer in spring and nature comes alive in fresh, vibrant colors, we also want to have our apartments and houses to be fresh for the spring.

Clear as Claro - Ecolabel product is test winner

A dishwasher is a blessing. Maybe not always for dishes, glasses and cutlery, but at least for the users. But for the washing robot to produce good results, it must be fed with the right dishwashing detergent. The VKI made the test.

New 0,5l reusable glass bottle from Vöslauer for on the road

As an option to the millions of disposable plastic bottles, a new 0.5 litre reusable glass bottle is now finally available in stores. Environmental awareness and customer satisfaction are the basis of the latest packaging innovation: the 0.5-liter glass bottle, which has been awarded the Austrian Ecolabel for its reusable system.

Avoiding plastic waste - our tips for you!

You too can participate - our Ecolabel licensees will be happy to support you in environmental and climate protection!

Exhibition Stand Construction

Exhibition Stands very often are used only once and find their way directly to a dump or an incinerator. Green Stands are used over and over again and raw materials are reused or recycled. Materials with negative environmental and health impact are avoided as much as technically possible.

Reinigungsmittel mit Spühflaschenkopf

All life is chemistry

Up to 5,000 chemicals are found in a typical household. Ecolabels at European level try to reduce the use of chemicals in everyday life. Above all, however, it is necessary for consumers to be aware of how many products are used.