The Pitztal Valley, known as “The Highest of Tyrol,” is one of the most diverse regions in the Alps. Its charming villages and hamlets, wide range of experiences, and rich cultural offerings make the Pitztal Valley a symbol of quality and variety. Our goal is to actively create an attractive living environment for both guests and locals. The Glacier Marathon (a certified Green Event) and the Pitz Alpine Glacier Trail are among the region's most outstanding events.

As a tourism organization, we place particular emphasis on sustainability and see ourselves as a role model for local businesses and other regions. Our key areas of activity include supporting and promoting sustainably certified businesses, sharing knowledge about climate change, and connecting partners from different sectors to create a platform for collaboration. These principles form the foundation of our sustainability efforts.